Betsy Ross



Betsy Ross is dedicated to the principle that healthy soil grows healthy plants, which is necessary for healthy livestock, and ultimately, healthy people. She is CEO and President of Sustainable Growth Texas, LLC and Partner in ‘Betsy Ross Grass-fed Beef’.

Betsy serves as the lead consultant for natural land renovation projects, guides pasture walks and field days, analyzes land for clients, and shares her expertise regarding what she “observes” with plants, soils, and ecosystem function. Betsy has been a Certified Soil Foodweb Advisor since 2004 and holds an MBA from the University of Texas. She is a sought after speaker at alternative farming and ranching events.

In addition, she operates with her family, a 530-acre stock farm in eastern Williamson County along the San Gabriel River. The farm is used as a ‘lab site’ for Sustainable Growth Texas and is also home to her herd of grass-fed and finished Red Devon steers. Betsy uses adaptive multi-paddock grazing in her cattle operation to foster healthy land and cattle. Betsy Ross Grass-fed Beef is marketed local customers and through on-farm sales. Tenderness, flavor, and consistency are Ross Farm’s mark of excellence. No corn, hormones, antibiotics, synthetic fertilizers, herbicides, or insecticides are used in the grass-based production system.